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Treatment of Existing Life Insurance Policyholders in Times of Rapidly Changing Economic Conditions
our books. Retention of existing business is a primary factor of defensive motivation. The next category ... force, Mr. Rugland accurately described the two primary motivating forces for Northwestern Mutual as being ...- Authors: Michael B Hutchison, Sidney A LeBlanc, James Reiskytl, Walter Rugland, Dale R Gustafson
- Date: Oct 1980
- Competency: External Forces & Industry Knowledge
- Publication Name: Record of the Society of Actuaries
- Topics: Life Insurance